'A Brand – is a Promise,
a Product – is a Gift'
a Product – is a Gift'
Taking 5 Steps for productive sales funnel
Marketing
Product
Branding
Web, Digital
Ads, PR
Launch your brand with us in 3 months
ONCE Start
Unique Neuromarketing Approach
We identify key and additional target audiences for brand products, their expectations, barriers in consciousness and behavioral indicators
We formulate the user's expectations and company positioning in united communicating brand-message, creating brand DNA. It helps to builds strong communications and sales funnels
Combining the results of neuromarketing with creative technologies, we form and implement the necessary solutions at the exhibitionOur managers are always ready to answer your questions. You can call us at the weekends and at night.
Neuromarketing
Strategy
Strategy
Creative Positioning
Visual
Communications
Communications
We formulate the user's path in the form of a sales funnel at stages of launch on the market. We work even on short time intervals and deadlines, we offer different solutions taking into account restrictions
Performing Promotion
TOO Smart
2 Components of Effective Launch
To achieve these 2 metrics, we create sales based on the Psychea neuromarketing system: we identify your key audience and additional audiences, their language (key accentuated sensory channels) and appropriately influence these channels (feelings). To do this, we use marketing, design, digital, IT, interactive and PR tools
We have identified 2 components of a successful market performance:
Attraction
Retention
We have identified 2 growth points for companies participating in exhibitions, namely:
shallow knowledge of their target audiences (and their behavior)
Insufficient representation at the exhibition
To achieve these 2 metrics, we create sales based on the Psychea neuromarketing system: we identify your key audience and additional audiences, their language (key accentuated sensory channels) and appropriately influence these channels (feelings). To do this, we use marketing, design, digital, IT, interactive and PR tools
Attraction
Retention
We have identified 2 components of a successful Brand Launch:
FREE Experienced
3D-Launch Formula
Prepare to the market by dividing consumers by psychological types and related behavioural reactions based on analytics of neuromarketing research
Boarding customers on market via created online & offline sales funnels for each customer type according to the key-channel of his communication and after implement creative solutions for brand's stand
DIVIDE
ADD
MULTIPLY
Multiplying leads and brand awareness with pre-sales and up-sales communications, creating brand ambassadors from loyal customers
÷
+
*
FOR Market Star
4 Types of Customers
TRADITIONALISTS
/ Conservators /
/ Conservators /
FUNCTIONALISTS
/ Inderpendants /
/ Inderpendants /
GEDONISTS
/ Liberals /
/ Liberals /
IDEALISTS
/ Sad Aestetes /
/ Sad Aestetes /
INFORMATION
SECURITY
PHYSIOLOGY
Values: Demonstration, novelty, freedom, pleasure, status.
Needs: Respect, reverence.
In the model of diffusion of innovations: Early adopters.
The main question: How do I look using this brand?
SECURITY
PHYSIOLOGY
Values: Demonstration, novelty, freedom, pleasure, status.
Needs: Respect, reverence.
In the model of diffusion of innovations: Early adopters.
The main question: How do I look using this brand?
SECURITY
INFORMATION
STATUS
Values Accumulation, retention, control, power.
Needs Ritualization
In the model of diffusion of innovations Lagging.
The main question How can I describe this brand's goal?
INFORMATION
STATUS
Values Accumulation, retention, control, power.
Needs Ritualization
In the model of diffusion of innovations Lagging.
The main question How can I describe this brand's goal?
STATUS
PHYSIOLOGY
SECURITY
Values: Knowledge, power, individuality, recognition
Needs: Informative
In the model of diffusion of innovations: Early majority
The main question: What does this brand do for me?
PHYSIOLOGY
SECURITY
Values: Knowledge, power, individuality, recognition
Needs: Informative
In the model of diffusion of innovations: Early majority
The main question: What does this brand do for me?
PHYSIOLOGY
INFORMATION
STATUS
Values: Of security, belonging, well-being.
Needs: social affiliation, love from the group.
In the model of diffusion of innovations: Lagging
The main question: How do I feel using this brand?
INFORMATION
STATUS
Values: Of security, belonging, well-being.
Needs: social affiliation, love from the group.
In the model of diffusion of innovations: Lagging
The main question: How do I feel using this brand?
GEDONISTS
FUNCTIONALISTS
TRADITIONALISTS
IDEALISTS
FUNCTIONALISTS
/ Inderpendants /
/ Inderpendants /
TRADITIONALISTS
/ Conservators /
/ Conservators /
GEDONISTS
/ Liberals /
/ Liberals /
IDEALISTS
/ Sad Aestetes /
/ Sad Aestetes /
INFORMATION
SECURITY
PHYSIOLOGY
Values:
Demonstration, novelty, freedom, pleasure, status.
Needs:
Respect, reverence.
In the model of diffusion of innovations: Early adopters.
The main question:
How do I look using this brand?
SECURITY
PHYSIOLOGY
Values:
Demonstration, novelty, freedom, pleasure, status.
Needs:
Respect, reverence.
In the model of diffusion of innovations: Early adopters.
The main question:
How do I look using this brand?
SECURITY
INFORMATION
STATUS
Values
Accumulation, retention, control, power.
Needs
Ritualization
In the model of diffusion of innovations Lagging.
The main question
How can I describe this brand's goal?
INFORMATION
STATUS
Values
Accumulation, retention, control, power.
Needs
Ritualization
In the model of diffusion of innovations Lagging.
The main question
How can I describe this brand's goal?
STATUS
PHYSIOLOGY
SECURITY
Values:
Knowledge, power, individuality, recognition
Needs:
Informative
In the model of diffusion of innovations: Early majority
The main question:
What does this brand do for me?
PHYSIOLOGY
SECURITY
Values:
Knowledge, power, individuality, recognition
Needs:
Informative
In the model of diffusion of innovations: Early majority
The main question:
What does this brand do for me?
PHYSIOLOGY
INFORMATION
STATUS
Values:
Of security, belonging, well-being
Needs:
Social affiliation, love from the group
In the model of diffusion of innovations: Lagging
The main question:
How do I feel using this brand?
INFORMATION
STATUS
Values:
Of security, belonging, well-being
Needs:
Social affiliation, love from the group
In the model of diffusion of innovations: Lagging
The main question:
How do I feel using this brand?
Hi 5 Senses!
Sensory Channels of Perception
Visual
Acoustic
Tactile
Gustatory
Olfactory
Your brand visablity performance on the stand, colours, brightness, flash-effects, lights & shadows, shapes
Your brand sound
perception on stand and from the people working with
perception on stand and from the people working with
Your brand aroma
footprint in customer's counsciense, palette of associations, manipulation of customer's actions
footprint in customer's counsciense, palette of associations, manipulation of customer's actions
Your brand treats
Taste footprint in customer's counsciense, how customer been feed
Taste footprint in customer's counsciense, how customer been feed
Your brand first gift
What physically customers can take/receive from stand
What physically customers can take/receive from stand
Teaser Tools
360º Marketing Solutions
Brand Visual Preparation and Localization
- Concept and positioning
- Naming
- Logo and corporate identity
- Banners
- Marketing Kit
- Business cards
- Translation
Design and Production, including
White Label (our office in China)
White Label (our office in China)
- Marketing kit / catalog
- Souvenir products
- Packaging
- Liflets
- Flyers
User-friendly UX-Design, Development, Adaptation
- Website
- Landing page for the product
- Landing page for an offer / promotion
- Digital-Presentations
- Guides
- Applications
Creative & Production of Visual Content
- Video report of the exhibition
- Video about the company
- Promotional video
- Presentation video
- Video reviews
- Interview
- Infographics
- Translation / voice acting
Creative, Content, Advertising,
PR & SMM
PR & SMM
- Development of offers
- Adaptation and translation of offers
- Development of gift products
- Setting up targeted advertising
- Promotional mailings
- Preparation of social networks
Location Strategy, Rental, Production, Design or Tuning
- Determining a favorable location
- Assistance in choosing a ready-made stand
- Create the stand & facilities accordance with funnels solution
- Upgrade current stand
- Rent of furniture and objects
Production & Rental of Teaser Areas, Objects, Aromamarketing
- Designed Photo Corners
- Photo/Video equipment
- Design and decoration objects
- Installations
- Constructions
Communicating Brand Representatives
- Salespeople
- Models
- Animators
- Experts
- Blogger
- Rent
Ad Conception
Stands
Branding
IT / Digital
Photo / Video
Creative Teasers
Interactive
Merch / Souvenirs
Cases
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